Open Tracking :
Open Tracking is a game-changing feature offered by Mystrika that enables you to monitor the number of leads who have opened your email campaigns. By harnessing this feature, you can gain valuable insights into the effectiveness of your email content and optimize your outreach strategy accordingly.
To activate Open Tracking, follow these simple steps:
-
Open the Campaign Settings.
-
Enable "Open Tracking".
Once enabled, Mystrika will track and record each instance of your email being opened by a lead. This information is then made available in the campaign analytics, allowing you to gauge the success of your email engagement.
Read Receipt :
Read Receipts is another powerful feature offered by Mystrika that allows you to track when your email recipients have opened and read your messages.
By leveraging this feature, you can gain valuable insights into the engagement and effectiveness of your email communication.
To activate Read Receipt, follow these simple steps:
-
Open the Campaign Settings.
-
Enable "Enable Read Receipt".
Link Click Tracking :
Link Click Tracking is an advanced and powerful feature offered by Mystrika that allows you to monitor the number of leads who have clicked on a specific link within your email campaigns.
By enabling this feature, you can gain valuable insights into the effectiveness of your links and optimize your email strategy accordingly.
To activate Link Click Tracking, simply follow these steps:
-
Go to the campaign Settings.
-
Enable "Open Tracking".
Note : Delivery optimization must be turned off for "Open Tracking" and "Link Tracking" to work, as they are only supported in HTML mode.
Reply Tracking :
Reply Tracking is an essential feature offered by Mystrika that allows you to track and monitor the replies you receive from your email recipients. With this powerful tool, you can easily stay informed about the engagement and responsiveness of your email campaigns.
Reply tracking allows you to do three very important things:
-
View and Reply via Unibox : The reply tracking brings your prospect's reply into Mystrika's Unibox, which you can reply, forward or cc right from within the Unibox. Unibox will guarantee the same email id is used when you do any operation over the prospect's response.
-
Stop campaign on reply : In most of the cases, you want your campaign to pause for leads, that sends any kind of reply to campaign emails. This can be because either they are interested or they want to opt out. Reply tracking let's you do just that.
-
Connecting your CRM : Mystrika's webhook allows you to take exact email your prospect replied, outside the Mystrika's system if you prefer to manage stuffs outside the Mystrika's realm.
Prefer video guide for Analytics? .
Prospect's Activity History :
Mystrika offers a powerful feature called Activity History that allows you to track and analyze the engagement of your prospects.
Want to see it in action? .
With this feature, you can gain valuable insights into how your prospects interact with your emails throughout the campaign.
Mystrika tracks various key activities of your prospects, including the date and time when an email was sent, when it was opened/read by the prospect, when they clicked on any links within the email, and most importantly, when they replied to your email.
Mystrika associates each activity with the specific email campaign, allowing you to easily identify which email in the campaign prompted the prospect's response. This helps you understand which messages resonate most with your audience and refine your campaign strategies accordingly.
By reviewing the activity history of individual prospects, you gain a deeper understanding of their engagement patterns. You can see if they consistently open and read your emails, which links they find most compelling, and how they respond to your messaging. This insight allows you to tailor your follow-up strategies and nurture relationships effectively.